Gutzmer, Alexander. <br/><br/>
Brand-driven city building and the virtualizing of space / 
Alexander Gutzmer. 
 - London ;  New York, NY :  Routledge,  2014. 
 - viii, 174 p. :  ill. ;  25 cm. 
 - Routledge research in planning and urban design .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780415815345 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)--Social aspects.<br/>City planning--Social aspects.<br/>Place marketing.<br/>Urban economics.<br/>Urbanization--Social aspects.