Quix, Frank

Retail marketing / Drs. F.W.J. Quix, Prof. drs. R.P. van der Kind. - Groningen, Houten : Noordhoff Uitgevers, 2014. - 575 p. : figures, tables, ill. ; 25 cm.

Includes bibliographical references and index

9789001807924


Marketing.
Marketing--Netherlands.