Selling the invisible : a field guide to modern marketing / Harry Beckwith.
Material type:
TextPublication details: New York : Warner Books, c1997.Description: xx, 252 p. ; 20 cmISBN: - 0446520942
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
Open Shelf
|
UMK Kampus Kota | UMK Kampus Kota | FKP | Kampus Kota Open Shelf | HD9980.5 .B425 1997 (Browse shelf(Opens below)) | Available | 10086748 |
Gift
Includes bibliographical references (p. 246-250).
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