Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile / Mike Proulx, Stacey Shepatin.
Material type:
TextPublication details: Hoboken, N.J. : John Wiley & Sons, c2012.Description: 272 p. ; 24 cmISBN: - 9781118167465
- Social television
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
Open Shelf
|
UMK Kampus Kota | UMK Kampus Kota | FKP | Kampus Kota Open Shelf | HM742 .P76 2012 (Browse shelf(Opens below)) | Available | 10090025 |
Includes bibliographical references (p. 245-258) and index.
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