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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill Irwin, c2013.Edition: 6th edDescription: xxvii, 642 p. : ill. ; 26 cmISBN:
  • 0078112052
  • 9780078112058
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota FKP Kampus Kota Open Shelf HD9980.5 .Z45 2013 (Browse shelf(Opens below)) Damaged 10080727
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota FKP Kampus Kota Open Shelf HD9980.5 .Z45 2013 (Browse shelf(Opens below)) Available 10309668
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota FKP Kampus Kota Open Shelf HD9980.5 .Z45 2013 (Browse shelf(Opens below)) 1 Available 10077485

Fakulti Keusahawanan dan Perniagaan.

Includes bibliographical references and index.

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