Marketing management strategy / O.C. Ferrell, Michael D. Hartline.

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Material type: Text

TextPublication details: Australia ; Mason, Ohio : South-Western Cengage Learning, c2011.Edition: 5th ed./ International edDescription: xxiiI, 746 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Open Shelf	UMK Kampus Kota	UMK Kampus Kota	DEFAULT	Kampus Kota Open Shelf	HF5415.13 .M359 2011 OS (Browse shelf(Opens below))	Available		10052586

Fakulti Keusahawanan & Perniagaan.

Includes bibliographical references and indexes.

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