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Identity and strategy : how individual visions enable the design of a market strategy that works / Olaf G. Rughase.

By: Material type: TextTextPublisher: Cheltenham, UK ; Northampton, MA : Edward Elgar Pub., c2006Copyright date: ©2006Description: xviii, 232 pages: illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781845423100
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota DEFAULT Kampus Kota Open Shelf HD30.28 .R843 2006 (Browse shelf(Opens below)) Damaged 10002973
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota FKP Kampus Kota Open Shelf HD30.28 .R843 2006 (Browse shelf(Opens below)) Available 10301586

Includes bibliographical references (p. 196-219) and index

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