Market-led strategic change : transforming the process of going to market / Nigel F. Piercy.
Material type:
TextPublication details: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2009.Edition: 4th edDescription: xix, 551 p. : col. ill. ; 25 cmISBN: - 9781856175043
| Item type | Current library | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
Open Shelf
|
UMK Kampus Kota | UMK Kampus Kota | DEFAULT | Kampus Kota Open Shelf | HF5415.13 .P542 2009 OS (Browse shelf(Opens below)) | 1 | Available | 10032027 |
Fakulti Keusahawanan dan Perniagaan.
Previous ed.: 2002
Includes bibliographical references and index.
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