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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne

By: Contributor(s): Material type: TextTextPublisher: Boston, Massachusetts : Harvard Business Review Press, 2015Description: xxviii, 287 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781625274496
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode
Open Shelf Open Shelf UMK Kampus Bachok UMK Kampus Bachok GENERAL Kampus Bachok Open Shelf Level 1 HF5415.153 .K53 2015 (Browse shelf(Opens below)) Available 10355244
Open Shelf Open Shelf UMK Kampus Jeli UMK Kampus Jeli GENERAL Kampus Jeli Open Shelf Level 1 HF5415.153 .K53 2015 (Browse shelf(Opens below)) Available 10355243
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota GENERAL Kampus Kota Open Shelf HF5415.153 .K53 2015 (Browse shelf(Opens below)) Available 10355242
Open Shelf Open Shelf UMK Kampus Kota UMK Kampus Kota DEFAULT Kampus Kota Open Shelf HF5415.153 .K53 2015 (Browse shelf(Opens below)) Available 10327647

Includes bibliographical references and index

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