MARC details
000 -LEADER |
fixed length control field |
01214nam a2200277 a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
220306s2022 pau bi 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781799879596 |
Qualifying information |
hardback |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Modifying agency |
DLC |
-- |
UMK |
Description conventions |
rda |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.5 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.A35 2022 |
245 00 - TITLE STATEMENT |
Title |
Adoption and Implementation of AI in Customer Relationship Management / |
Statement of responsibility, etc. |
Surabhi Singh, editor. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Hershey, PA : |
Name of producer, publisher, distributor, manufacturer |
Business Science Reference (an imprint of IGI Global), |
Date of production, publication, distribution, manufacture, or copyright notice |
2022 |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
©2022 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvii, 272 pages ; |
Dimensions |
26 cm. |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
490 1# - SERIES STATEMENT |
Series statement |
Advances in Marketing, Customer Relationship Management, and e-Services (AMCRMES) Book Series |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (pages 231-263) and index |
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Customer relations |
General subdivision |
Management |
-- |
Technological innovations |
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Artificial intelligence |
General subdivision |
Marketing applications |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Singh, Surabhi, |
Relator term |
editor |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Advances in Marketing, Customer Relationship Management, and e-Services (AMCRMES) Book Series |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
.b11242607 |
b |
23-03-22 |
c |
06-03-22 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Open Shelf |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
-- |
koos |
Operator's initials, OID (RLIN) |
21-03-22 |
Cataloger's initials, CIN (RLIN) |
m |
First date, FD (RLIN) |
a |
-- |
- |
-- |
eng |
-- |
pau |
-- |
0 |