Big data, big innovation : enabling competitive differentiation through business analytics /
Stubbs, Evan.
Big data, big innovation : enabling competitive differentiation through business analytics / Evan Stubbs. - Hoboken, New Jersey : Wiley 2014. - xvii, 232 p. : ill. ; 24 cm. - Wiley & SAS business series. . - Wiley & SAS business series. .
Includes index
9781118724644
Big data.
Business planning.
Decision making--Statistical methods.
Industrial management--Statistical methods.
Strategic planning.
Big data, big innovation : enabling competitive differentiation through business analytics / Evan Stubbs. - Hoboken, New Jersey : Wiley 2014. - xvii, 232 p. : ill. ; 24 cm. - Wiley & SAS business series. . - Wiley & SAS business series. .
Includes index
9781118724644
Big data.
Business planning.
Decision making--Statistical methods.
Industrial management--Statistical methods.
Strategic planning.