Reinventing giants : how Chinese global competitor Haier has changed the way big companies transform /
Fischer, Bill.
Reinventing giants : how Chinese global competitor Haier has changed the way big companies transform / Bill Fischer, Umberto Lago, and Fang Liu ; foreword by Alexander Osterwalder. - San Francisco, CA : Jossey-Bass, c2013 - xi, 288 p. : ill. ; 24 cm
Includes bibliographical references (pages 249-260) and index.
9781118602232
Household appliances industry-- Management--China --Case studies.
International business enterprises--Management.--China
Reinventing giants : how Chinese global competitor Haier has changed the way big companies transform / Bill Fischer, Umberto Lago, and Fang Liu ; foreword by Alexander Osterwalder. - San Francisco, CA : Jossey-Bass, c2013 - xi, 288 p. : ill. ; 24 cm
Includes bibliographical references (pages 249-260) and index.
9781118602232
Household appliances industry-- Management--China --Case studies.
International business enterprises--Management.--China