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Understanding business strategy : concepts and cases /

Ireland, R. Duane

Understanding business strategy : concepts and cases / R. Duane Ireland, Robert E. Hoskisson, Michael A. Hitt. - Mason, OH : South-Western/Cengage Learning, 2008. - 28p.: ill ; 26cm

ISBN: 9780324282467

Subjects--Topical Terms:
Business planning
Business planning--Case studies
Strategic planning
Strategic planning--Case studies

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