Managerial economics /
Png, Ivan, 1957-
Managerial economics / Ivan Png. - 4th ed. - Abingdon, Oxon ; New York : Routledge, 2012. - xvii, 364 p. : ill. ; 25 cm.
Fakulti Keusahawanan dan Perniagaan.
Includes bibliographical references and index.
Introduction to managerial economics -- Demand -- Elasticity -- Supply -- Market equilibrium -- Economic efficiency -- Costs -- Monopoly -- Pricing -- Strategic thinking -- Oligopoly -- Externalities -- Asymmetric information -- Incentives and organization -- Regulation.
9780415809481 (hbk)
Managerial economics.
Managerial economics / Ivan Png. - 4th ed. - Abingdon, Oxon ; New York : Routledge, 2012. - xvii, 364 p. : ill. ; 25 cm.
Fakulti Keusahawanan dan Perniagaan.
Includes bibliographical references and index.
Introduction to managerial economics -- Demand -- Elasticity -- Supply -- Market equilibrium -- Economic efficiency -- Costs -- Monopoly -- Pricing -- Strategic thinking -- Oligopoly -- Externalities -- Asymmetric information -- Incentives and organization -- Regulation.
9780415809481 (hbk)
Managerial economics.