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Brand management/

Dhawan,Rohit.

Brand management/ Rohit Dhawan. - New Delhi : A P H Pub. Corp., 2010. - ix, 266 p. : ill. ; 23 cm.

Fakulti Keusahawanan dan Perniagaan.

Includes bibliography references and index.

ISBN: 9788131308028

Subjects--Topical Terms:
Product management.

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