The strategy of small firms : strategic management and innovation in the small firm /
Mazzarol, Tim, 1957-
The strategy of small firms : strategic management and innovation in the small firm / Tim Mazzarol and Sophie Reboud. - Cheltenham, UK ; Northampton, MA : Edward Elgar, c2009. - vi, 384 p. : ill. ; 24 cm.
Fakulti Keusahawanan dan Perniagaan.
Includes bibliographical references (p. 343-378) and index.
9781843764175
Business planning.
Organizational effectiveness.
Small business--Management.
Strategic planning.
The strategy of small firms : strategic management and innovation in the small firm / Tim Mazzarol and Sophie Reboud. - Cheltenham, UK ; Northampton, MA : Edward Elgar, c2009. - vi, 384 p. : ill. ; 24 cm.
Fakulti Keusahawanan dan Perniagaan.
Includes bibliographical references (p. 343-378) and index.
9781843764175
Business planning.
Organizational effectiveness.
Small business--Management.
Strategic planning.