Online Place Branding: The Case of Hong Kong/
Lam, Phoenix, 1981-
Online Place Branding: The Case of Hong Kong/ Phoenix Lam - xii, 187 pages; 24 cm. - Routledge Advances in Management and Business Studies .
Fakulti Keusahawanan dan Perniagaan Pemilihan Buku di Karnival Semarak Ilmu @ UMK
Includes bibliographical references and index
9780367000349
Internet marketing--Hong Kong.
City promotion--Hong Kong.
Place marketing--Hong Kong.
Online Place Branding: The Case of Hong Kong/ Phoenix Lam - xii, 187 pages; 24 cm. - Routledge Advances in Management and Business Studies .
Fakulti Keusahawanan dan Perniagaan Pemilihan Buku di Karnival Semarak Ilmu @ UMK
Includes bibliographical references and index
9780367000349
Internet marketing--Hong Kong.
City promotion--Hong Kong.
Place marketing--Hong Kong.