City branding : the ghostly politics of representation in globalising cities /
Vanolo, Alberto.
City branding : the ghostly politics of representation in globalising cities / Alberto Vanolo. - Abingdon, Oxon ; New York, NY : Routledge, an imprint of the Taylor & Francis Group, 2017. - ix, 207 p. ; 24 cm. - Routledge research in planning and urban design .
Includes bibliographical references and index
9781138959385
Branding (Marketing)
City promotion.
Culture and globalization.
Urban economics.
City branding : the ghostly politics of representation in globalising cities / Alberto Vanolo. - Abingdon, Oxon ; New York, NY : Routledge, an imprint of the Taylor & Francis Group, 2017. - ix, 207 p. ; 24 cm. - Routledge research in planning and urban design .
Includes bibliographical references and index
9781138959385
Branding (Marketing)
City promotion.
Culture and globalization.
Urban economics.