Crafting and executing strategy : the quest for competitive advantage : concepts and cases.
Thompson, Arthur A., 1940-
Crafting and executing strategy : the quest for competitive advantage : concepts and cases. - 18th ed., global ed. / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III. - New York, NY McGraw-Hill Irwin, 2012. - 462, C1-C412, I1-I38 p. : ill. ; 26 cm.
Includes bibliographical references and indexes
9780071317009
Strategic planning.
Strategic planning--Case studies.
Crafting and executing strategy : the quest for competitive advantage : concepts and cases. - 18th ed., global ed. / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III. - New York, NY McGraw-Hill Irwin, 2012. - 462, C1-C412, I1-I38 p. : ill. ; 26 cm.
Includes bibliographical references and indexes
9780071317009
Strategic planning.
Strategic planning--Case studies.