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Strategic sports event management /

Masterman, Guy.

Strategic sports event management / Guy Masterman. - 3rd ed. - London ; New York : Routledge, 2014. - xxvii, 408 p. : ill. ; 26 cm.

Includes bibliographical references and index

ISBN: 9780415532785

Subjects--Topical Terms:
Sports tournaments--Management.
Strategic planning.

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