Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson ... [et al.]. - Singapore : McGraw-Hill Education (Asia), 2014. - xlvi, 366 p. : col. ill. ; 26 cm.

Includes index

9781259011801


Strategic planning.
Strategic planning--Case studies.

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